NAC Rekindles Hope: The Story of 18 South African Creatives Reclaiming Their Place Through the China–Africa Arts Programme

A new story is being written as 18 South African creatives are taking the world by storm as participants in the China–Africa Arts Administration and Innovation Programme! Their journey is proof that creativity knows no boundaries, and that the NAC is stepping up to champion the voices and dreams of artists who dare to shine.

When the delegation arrived in China, they were greeted not just as visitors, but as bold ambassadors of South Africa’s rich cultural heritage, rhythm, and artistry. Energy and excitement filled every room as theatre makers, musicians, dancers, visual artists, poets, and innovators prepared to share their magic on an international stage.

At the opening ceremony, Dr Mandisi “Dr Disi” Sindo, founder of Shack Theatre, lit up the room with words that captured the heart of South African creativity: “We are sons and daughters of the soil, carrying our stories, our traditions, and our dreams. We are here to show the world the power of our art!” His speech set the tone for a journey full of discovery, innovation, and collaboration.

The NAC’s support became a game-changer. After a challenging July, 18 creatives got the opportunity to step into the spotlight again. It was a statement: “We see you. We value you. We are here to back your brilliance.”

Walking through China’s cutting-edge museums and performance spaces, the delegation was inspired by a world where tradition and technology dance together. Dr Sindo recalls the breathtaking Chongqing 1949 performance, an immersive 360-degree revolving stage with over 70 performers that left him dreaming of bringing such revolutionary theatre experiences to South African townships and rural communities.

China’s commitment to culture was a powerful reminder: embrace your roots, celebrate your identity, and create fearlessly. Buildings, food, clothes, and performances reflected a nation proud of itself—something our creatives can channel into bold, unapologetic South African art.

The programme sparked new collaborations and bold ideas, from joint productions to community arts festivals. Conversations with Chinese theatre innovators, acrobatics troupes, and museum directors are already shaping proposals for large-scale events back home.

For Dr Sindo, the experience reignited dreams of producing musicals like uNongqawuse and Amaxhosa, celebrating South African heritage and indigenous languages. He’s also charged up to expand Shack Theatres, aiming to build 100 creative spaces across the country where young artists can play, experiment, and innovate.

His advice to fellow creatives is simple and electric: “Don’t wait for opportunities—create them! Don’t follow trends, make trends! Dream big, start small, and never stop chasing your vision. This is your time to shine!”

The China–Africa Arts Programme isn’t just an exchange—it’s a launch pad for South African creativity, proof that when the NAC supports artists, magic happens. The future is bright, bold, and bursting with possibilities!

Additional Submission from Dr Disi Sindo: Proposal for Enhancing Professionalization and Global Engagement in South Africa’s Arts Industry– To the National Arts Council of South Africa and the Department of Arts and Culture (DSAC),

I propose that the Department consider implementing the following initiatives to professionalize and amplify the impact of South Africa’s vibrant arts industry:

1. Establish an International Office for Arts and Culture

• Promote South African arts globally through strategic partnerships, festivals, and exhibitions.
• Develop and implement international marketing strategies to grow visibility and demand for South African art.
• Facilitate collaborations between local and international artists, curators, and industry professionals.

2. Tourism Performance Arts and Cultural Preservation

• Develop programmes that showcase South African arts and culture in key tourism hubs.
• Support cultural tourism initiatives that benefit local communities and artists.
• Collaborate with tourism boards to promote arts-driven tourism packages.

3. Economic Leverage for Artists

• Provide training and resources to help artists negotiate fair compensation and manage intellectual property.
• Create partnerships with international galleries, collectors, and cultural bodies to generate new opportunities.
• Develop grant programmes and funding streams to support the growth of artists and their projects.

4. Regulation and Professionalization

• Establish industry standards for artist training, practice, and education.
• Create a code of ethics for artists, galleries, and arts organisations.
• Offer access to legal and business support for artists across South Africa.

Benefits of These Initiatives

• Increased economic opportunities for artists
• Enhanced global visibility and recognition of South African arts
• Preservation and promotion of cultural heritage
• Professionalization of the creative industries
• Contribution to economic development and job creation

I firmly believe that with thoughtful strategy and support, these initiatives can transform the landscape of South Africa’s arts industry and secure a stronger, more prosperous future for our creatives.

The collaboration with the Embassy of the People’s Republic of China, the National Arts Council and KASI RC (Khayelitsha Art School and Rehabilitation Centre) would be ideal in building The Shack Theatres in South African and create a cross cultural festival which celebrates and integrate South African and Chinese Traditions.